Saturday, September 28, 2019

Why Generation Z are choosing 'Finsta' over 'Insta'

Generation Z have grown up online, accustomed to self-producing their own online identity.
With constant exposure to edited influencers and viral tags like #HotGirlSummer and #FlauntYourWealth, it's easy to feel that when it comes to Instagram your feed has to rise to the occasion.
Many young people are turning to the underground trend of "Finstagram", to relieve the pressures of perfection.

Instagram v Finstagram

But what is Finstagram and how is it different from Instagram?
First of all, it's not a new app. A Finsta or a Finstagram is a second account users make to show their "real lives" to a small group of followers.

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